On this episode of New Patient Secrets with Rick Lau and Neil Trickett, you will learn...
- Google’s latest update and how to rank in the top 3 of the search results for your community
- The 5 simple secrets to boosting your online marketing conversion rates
- How to get more quality google reviews
- How to optimize your Google My Business listing to improve your search ranking on the map
- How to create effective cross-promotional campaigns with other local businesses in your community.
- Use AI and Chat GPT to help increase marketing productivity
- Understand which marketing activities you should hire internally vs. outsourcing to an agency
- Which metrics to track to measure real marketing success
- Walk away with a ready-to-implement winning marketing strategy for Google
WARNING: We had over 398 clinic owners register for the webinar. You’ll learn insider secrets that big corporations and private equity companies that buy clinics don’t want you to know about.
ABOUT NEIL TRICKETT
With over 3 million promotional pieces sent out to physical therapy practices across the nation, Neil’s marketing agency has transformed the way PT clinic owners think about patient acquisition. Once a clinic owner, he is now a best-selling author and founder of Practice Promotions, dedicated to helping the physical therapy profession thrive.
ABOUT RICK LAU
Rick Lau is a healthcare entrepreneur with 20+ years of experience. He has built and exited multiple businesses, including a network of 127 physical therapy clinics with over 1400 staff. Recognized as one of the most sought-after business coaches, Rick has built Clinic Accelerator, the #1 clinic owner community with over 1000 members. With a mission to build the best clinics and leaders in the world. His unique & innovative approach to healthcare management is because of his background in engineering.
Additionally, Rick is a lecturer at the Schulich School of Business at York University, specifically in the Health Industry Management MBA Program.
Rick is also the founder of CallHero, the #1 Call Performance Communication Software to convert more calls. Over thousands of clinics trust CallHero to help achieve 95% answer rates and 80% booking rates.